Wednesday, February 25 – “Writing/Snow Day”

Writing

  • Live tweet one reading.
  • Blog post: Video proposal/plan (see details below)

Your video proposal should address the following issues and be brief, yet as specific as you can be. You don’t have to divide your post up into sections corresponding to the following points, though you are welcome to, if you like. For more information about the entire assignment, see this page.

1. Communication objectives (Desired outcomes for the video. What should the audience know after watching?)

2. Creative treatment

a) format (drama, documentary, presenter, animation)

b) creative concept (controlling idea)

d) style and tone (informal, upbeat, challenging)

e) opening sequence

f) summary of how you see middle sequences working

g) conclusion (pay off)